Foundations of Digital Marketing and E-commerce | FREE Marketing course offered by Google on Coursera
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| Foundations of Digital Marketing and E-commerce | FREE Marketing course |
FREE Marketing course offered by Google on Coursera
This course is part of a seven-course course in the Google Digital Marketing & E-commerce Certificate, which equips learners with the skills needed to apply to entry-level jobs in digital marketing and e-commerce. It covers topics such as definition, job responsibilities, the definition of roles and functions, understanding the customer journey, the concept of a marketing funnel, and understanding the elements and goals of a digital marketing strategy. The course will be part of multiple programs and can be applied to multiple Specializations or Professional Certificates programs.
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