Designing Gamification Level 1 (Basic) + Certification |
In this course, you'll learn the basics of gamification and engagement science, and how this powerful new design trend will affect your business from a practical, non-academic perspective. Whether you're in Marketing, HR, Operations, Product Development or Strategy, you can use the principles of Gamification and Engagement Science to transform your relationships with customers and employees. The course is taught by Gabe Zichermann - the world's foremost expert on gamification and engagement science, author of three books, chair of GSummit and Editor in Chief.
Complete this course and you'll understand:
- What gamification is and isn't
- The foundations of the discipline
- How gamification will transform your industry
- The canonical types of gamification
- An intro to key engagement science
- Relevant Examples across industries and design types
And as a bonus, you'll hear specially curated experts deliver relevant, supporting lectures from the blockbuster archive .
Who this course is for:
- Human Resources and Human Capital Professionals
- Product Managers and Product Marketers
- Marketing Strategists, CMOs
- Heads of Technology/CIO/CTO
- Startup Founders
- UI/UX Experts
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